I definitely wouldn’t call myself a social media expert, so I stick with social media geek instead. I don’t know what it is about social media — it just draws me in. One day Twitter is my favorite, the next day it’s YouTube, and the next it’s Instagram. I’m always down to learn about the next big thing in social media.
Social media plays a key role in the television news business. Most importantly it’s immediate. Breaking news no longer has to wait until the 6pm newscast, instead information is constantly being posted on Twitter, Facebook, etc. If there’s an Amber Alert these days – I guarantee you hear about it first on social media (long before you see anything on television or even hear about it on the radio). Social media is an outlet that wasn’t available in the past, but it just might save a life now.
The other cool part about social media and broadcasting is that it has opened a line of communication between news personalities and the viewers. It used to be that the viewing audience got to know their favorite newscasters every night watching TV in their living room, but now us newscasters can get to know our fans and followers. We can have actual conversations with people we had absolutely no contact with in the past. That’s been the most fun part for me — truly making new friends over social media.
I was working in Spokane for the last five years, but I was just hired as a sports anchor/reporter in Seattle. That means a major jump in market size for me. Before I made the move to Seattle though, I had more Twitter followers than any other television personality in Spokane (as brought to my attention by WA-list.com). I’m not trying to boast; I’m simply showing you how much passion I have for social media and how much I respect the role it plays in my profession.
Just like the thousands of followers and friends I already have on social media, I would love to get to know you too! There are plenty of places you can find me on the internet these days. Instead of searching around, I’ll make it easy for you with the following links:
It’s going to be interesting to see what comes up next in social media, and how it’s going to affect the broadcast industry. I can promise you this — I’ll be all over the next “big thing.” It’s becoming more clear that social media is not a fad; it’s here to stay forever (and I think it’s to the benefit of everyone).
Let’s enjoy the social networking ride together. Leave your social media information in the comment section of this post, and I’ll be sure to follow you too!